Write a Sunglasses RFQ for Faster OEM Quotes

If you buy sunglasses in volume, the RFQ is where delays usually begin. A vague brief gets vague pricing, wrong samples, and long clarification loops. A precise RFQ gives the factory enough detail to quote correctly the first time and helps you compare suppliers on the same basis. This guide is for brands, importers, distributors, and retailers sourcing OEM sunglasses.
1. Start with the buying job, not the style name
Open the RFQ with the commercial job the product must do. Say whether this is a fashion line, promo program, supermarket program, sports frame, children's line, or core private-label seller. Factories quote differently for each one. Finish level, testing, packaging, and defect tolerance are not the same.
Then give the business facts: target quantity per design, expected total order, target landed or ex-factory price, destination market, and whether you need stock colors or custom colors. If you already know your volume ladder, include it clearly. For example: 50 pairs for sample approval, then 300, 1,000, and 5,000+ pairs per colorway. That matters. Sunglasses pricing usually changes as fixed costs spread across more units.
Use target pricing that is specific enough to act on. "Cheap" is useless. "Target under $2.10/pair at 5,000+ units ex-factory, with room to quote 300 and 1,000" gives the factory something real. If the program is seasonal, say whether the price must hold for a full season or only for the first run. If it is a replenishment item, say so. Reorders often price differently if tooling or color setup has already been paid for.
Write the business goal first. Style details come second. If the goal is clear, the factory can quickly judge whether your target fits an injection frame, acetate frame, metal frame, or mixed-material build.
Buyer rule: write the commercial target first. Style details come second.
2. Define the frame structure in factory language
Do not send only a sketch or a fashion reference photo. Specify the construction. Sunglasses factories need to know whether the frame is injection molded, acetate, metal, or mixed material. That choice changes tooling, cycle time, finishing, and unit cost. Name the build so the supplier routes it to the right process line immediately.
Each material behaves differently in production. Injection frames are often the best fit for volume because cycle time is fast, weight is low, and unit cost usually drops after tooling. Acetate gives deeper color and a more premium feel, but it requires sheet cutting, barrel tumbling, polishing, and more manual finishing. Metal frames need plating control, bending accuracy, and tighter assembly checks at the hinge and temple. Mixed builds can look premium, but every extra material transition adds a process step and more quote variables. Simple rule: more steps, more risk.
- Injection frame: suitable for scale, lower unit cost after tooling, and stable color when masterbatch is controlled.
- Acetate frame: suitable for thicker profiles and richer color depth, but more labor-intensive finishing.
- Metal frame: requires precise alignment, plating consistency, and tighter hinge and temple fit checks.
- Mixed material: useful for higher-end looks, but quote complexity and lead time usually increase.
Include dimensions if you have them: lens width, bridge, temple length, front width, lens height, and overall frame width. If you do not have a technical drawing, send a physical sample or annotate a reference frame with measurements. Also state tolerance expectations. A practical RFQ should say whether ±0.2 mm, ±0.3 mm, or a wider tolerance is acceptable on key points like lens opening, bridge width, temple symmetry, and front alignment.
Ask material-specific questions up front. For acetate, ask whether the factory cuts from sheet stock in-house and how it controls color matching across batches. For injection, ask whether the tool will be single cavity or multi-cavity. That affects cost, throughput, and sample timing. If the factory controls CNC, milling, trimming, and polishing in-house, the feedback loop is usually shorter. Less handoff. Fewer surprises.
For premium programs, add finish notes such as matte, high-gloss, soft-touch coating, transparent color, marble effect, or two-tone temple. Those details affect rejection risk and finishing time. A matte injection frame may need a different mold texture, while a glossy acetate frame needs more polishing and inspection before decoration.
3. Lock down lens and compliance requirements early
Lens language is where RFQs often go off track. Do not just write "UV400." Specify the market standard you need and the test path that matters to your channel. The same pair of sunglasses can work for one buyer and fail for another if the compliance paperwork or lens category is wrong.
| Market or need | What to specify in the RFQ | Why it matters |
|---|---|---|
| EU / UK retail | CE, EN ISO 12312-1, lens category, UV protection level, labeling expectations | Factory can quote the correct lens construction and test route |
| U.S. buyers | FDA registration status, ANSI Z80.3 requirement if applicable, retail labeling needs | Some buyers need channel acceptance, not just a generic declaration |
| Australia / New Zealand | AS/NZS 1067 requirement, lens category, required documentation | Different eyewear rules and testing expectations apply |
| Material compliance | REACH request for relevant components, if applicable to the market | Helps with market access and retail onboarding |
Be specific about lens type. If you want polarized lenses, say so clearly. If you want mirrored, gradient, photochromic, TAC, PC, nylon, or glass lenses, spell it out. A factory can quote a pair with a cosmetic look that is very different from the performance lens you expected if the wording is loose. Also state tint color, visible light transmission target if known, and whether the lens color must match a Pantone reference or a signed physical sample.
Lens behavior affects both pricing and use. TAC polarized lenses are common in value-to-mid programs because they combine polarization with manageable cost. PC lenses are impact-resistant and lightweight, which can help in sport or youth products. Nylon lenses are often used in performance-driven frames because they can be tough and clear, but they are not always the lowest-cost option. If you need a scratch-resistant hard coat, hydrophobic coating, or anti-reflective layer, list that too. Coatings change cost and may affect lead time.
For food-service promos, airport retail, or children's programs, ask the factory to identify any stricter documentation requirements before quote stage. A competent supplier should tell you what it can support and what it cannot. Keep the request limited to the standards relevant to your market: CE EN ISO 12312-1, ANSI Z80.3, AS/NZS 1067, REACH, FDA registration, ISO 9001, and BSCI.
4. State branding and decoration like a production order
"Logo on temple" is not enough. Decoration choice affects tooling, line speed, yield, and appearance. Tell the factory exactly where the mark goes, how large it is, what finish you expect, and whether the logo is decorative only or must survive abrasion, sweat, cleaning, and repeated handling.
Use production language, not marketing language. If the mark is on the left temple outside, say that. If it is inside the right temple, say that. If it is on the lens corner, bridge, tip, or metal insert, name the exact location. Then specify the application method: laser engraving, pad printing, metal logo plate, hot stamping, embossing, debossing, or UV print. Each one has a different cost, appearance, and wear profile.
- Placement: left temple outside, right temple inside, lens corner, bridge, tip, or metal insert.
- Method: laser engraving, pad printing, metal logo plate, hot stamping, embossing, or debossing.
- Artwork: vector file preferred, plus one-color and two-color versions and any small-text limits.
- Size: give width in mm, not "small" or "visible."
- Color control: Pantone reference if print or painted decoration is required.
Be clear about what matters more: durability or appearance. Pad printing can look crisp, but it may wear faster on high-touch areas unless the ink system and curing are right. Laser engraving is more durable and often better for a subtle premium look, but it depends on substrate and depth control. A metal logo plate adds perceived value, yet it introduces matching, riveting, or adhesive steps that can slow the line. If the program includes multiple SKUs, list each variant separately rather than burying logo changes in one paragraph.
Ask for decoration limits too. Some factories can print on curved temples easily but struggle with tiny reverse-side marks or very fine text. Others can handle a metal logo plate but need more time for assembly and alignment. If the supplier has in-house decoration, that helps because the RFQ stays with one accountable process owner instead of being split across vendors with different timelines.
Also define approval rules for artwork. For example, ask for a digital proof, then a physical decorated sample, then a signed golden sample before bulk. If you care about exact placement, require the supplier to quote the logo center point or distance from the hinge screw. Small detail. Big difference.
5. Specify packaging, inserts, and carton count
Packaging is not an afterthought. It affects freight, breakage, retail readiness, and quote accuracy. A supplier cannot price a full order correctly if you only mention "packaging included." The RFQ should show what the customer receives and how the factory must pack it.
State the full pack-out structure: individual pouch or box, cleaning cloth, hangtag, barcode label, instruction card, master carton spec, and whether you need retail-ready packaging or bulk-packed units. If you want a hard case, say so. If you want a microfiber pouch, say so. The cost difference is real, and the difference in cubic volume can matter even more than unit cost.
Include pack quantities per inner box and outer carton. Ask for carton dimensions and gross weight estimates if freight planning matters. Retailers and distributors need this early because a sunglass program can look inexpensive ex-factory and then become more costly once carton count, stuffing, and packing labor are added. If the product must hang on a shelf or fit a retail display tray, include those dimensions as well. Otherwise the factory may quote a plain carton that saves money but misses the display spec.
For promotional orders, say whether mixed packaging across colors or sizes is acceptable. For private-label retail, ask for packaging consistency across the full lot and request pre-production approval of print proofs. Packaging errors are expensive to fix after bulk starts, especially if barcode labels, warnings, or market-specific icons are wrong.
If you want to reduce back-and-forth, include packaging copy in the RFQ rather than sending it later. That means the carton artwork text, care instructions, country-of-origin language, and any product claims that must appear on the label. Factories move faster when they can quote the full pack-out at once instead of reworking the order multiple times.
6. Build the RFQ around samples, lead time, and approval gates
A good RFQ does not just ask for a price. It sets the timeline. Ask for sample lead time, bulk lead time, and what must be approved before production starts. If the supplier cannot fit your calendar, you need to know that before you compare pricing.
For many OEM sunglass programs, a realistic planning window is 7–10 days for samples and 25–35 days for bulk, assuming the construction is already understood and there is no new tooling bottleneck. More complex metal programs, special coatings, or new molds can take longer. Put your required ship date in the RFQ and ask the factory to flag any risk immediately.
| Order stage | What the buyer should request | Common failure if omitted |
|---|---|---|
| Sample | Sample quantity, color, logo method, lens type, approval deadline | Wrong sample arrives, then approval resets |
| PPS / golden sample | Final visual reference and signed approval | Bulk drifts from the agreed look |
| Bulk production | Start date, inspection point, shipping terms | Schedule slippage and shipment surprises |
Ask how many approval gates the factory uses. A clean process often includes artwork approval, sample approval, and pre-shipment inspection. If you want third-party inspection, say that in the RFQ. If you need a carton drop test, color approval under daylight, or a lens transmission check, include it now rather than after sample approval.
Also define the failure policy. For example, ask what happens if the first sample misses lens tint or logo placement, and whether the supplier will rework or remake at its own cost when the error comes from its interpretation of your approved brief. That is not aggressive. It is a normal part of a complete RFQ. When the approval gates are clear, the quote becomes more useful because the supplier is quoting the real risk, not an optimistic guess.
7. Put the RFQ into one clean comparison file
Factories quote faster when the RFQ is organized as a simple table, not a long email chain. Use one line per SKU and keep the same fields across all options. That makes supplier comparison easier later, especially when you are checking multiple factories with different strengths.
The best comparison files are boring in a good way: same columns, same measurement units, same naming logic, and no hidden scope changes. If one supplier quotes a hard case and another quotes only a pouch, the lower price is not really lower. If one supplier includes lens upgrades, testing, or decoration setup and another does not, the comparison is invalid. The RFQ should force all suppliers to quote the same scope.
| Field | Example entry |
|---|---|
| Product type | Injection-molded unisex sunglasses |
| Target market | EU retail |
| Frame material | Injection plastic, matte black |
| Lens | Polarized TAC, grey tint, UV protection |
| Logo | Laser engraving on left temple, 18 mm wide |
| Packaging | Microfiber pouch + folding box + master carton |
| MOQ | 50 pairs/design for sampling; production target 1,000+ |
| Target price | Under $2.10/pair at 5,000+ units |
| Sample time | 7–10 days |
| Bulk lead time | 25–35 days |
Add the details that determine commercial success: whether molds are already available, whether color matching must follow a Pantone code, whether you accept mixed-color assortments, whether you want a pre-production meeting, and whether you require a shipment sample before the container leaves. These details are not extra. They are controls that keep the order from drifting.
Ask for exclusions too. If tooling, molds, lens upgrades, printing plates, or packaging plates are extra, have the factory state that separately. If you want to compare multiple suppliers fairly, make them quote the same scope. Otherwise one supplier may look cheaper only because it left out decoration, testing, carton printing, or packaging labor.
8. Require the factory to quote assumptions, not just a number
The fastest RFQs do not end with a single price. They end with a price plus assumptions. That matters because sunglasses pricing can change based on lens type, mold status, decoration method, carton spec, and packaging complexity. If the supplier does not show assumptions, you are comparing guesses.
Ask the factory to break out the quote in a way that shows what is included and what is not. At minimum, request ex-factory unit price, sample cost, tooling or mold cost if applicable, decoration cost if separate, packaging cost, and any test or certification charges. If the factory can quote a price ladder, even better: 300 units, 1,000 units, 5,000 units, and 10,000+ units. That shows you where the economics improve and where they flatten out.
Use the quote to surface risk early. A good supplier should tell you if the requested target is below realistic cost for the construction you chose. For example, a metal frame with premium lens coatings, tight tolerances, and custom packaging will not price like a basic injection promo pair. If the quote is suspiciously low, that is often because the supplier assumed a simpler spec than the one you meant.
When the RFQ is complete, the supplier can respond in one pass: whether the price fits, whether the process fits, and where the risks are. If the quote comes back with questions, the unanswered parts are easy to see. That is the point of the RFQ: not just to ask for a number, but to force a clear commercial and technical answer.
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Get a QuoteWhy source this from Wenzhou with LumiShades
Wenzhou in Zhejiang Province is widely regarded as China’s eyewear manufacturing capital, producing a large share of the world’s sunglasses. That concentration matters to buyers: a deep local supply chain for acetate sheet, hinges, lens blanks, plating and packaging means shorter component lead times, easier color and material matching, and a workforce with decades of eyewear-specific skill. LumiShades has manufactured in this ecosystem since 2009, and our vertical integration — in-house injection molding, acetate cutting, CNC milling, lens tinting, decoration and quality control — means no part of your order is quietly subcontracted to a workshop you cannot audit.
For international buyers, that vertical control translates into accountability. When a single factory owns every step, defects are traced and fixed at source rather than bounced between vendors, and your specifications survive intact from first sample to bulk. We back this with 15+ years of experience, shipments to 60+ countries, more than 5 million pairs produced per year and a 98.5% on-time delivery rate. Our certifications — CE EN ISO 12312-1, FDA registration, ANSI Z80.3, AS/NZS 1067, REACH, ISO 9001 and BSCI audit — mean the compliance documentation your market requires already exists. Explore our manufacturing capabilities and quality control process to see how this works in practice.
Frequently asked questions
What is the minimum information a sunglasses RFQ should include? Include product type, frame material, lens type, logo method, packaging, target quantity, target price, destination market, and required lead time. Without those fields, quotes are often placeholders rather than usable pricing. If possible, add dimensions, tolerance expectations, and whether you need samples before bulk.
Should I ask for CE, FDA, ANSI, and AS/NZS in one RFQ? Only if you actually need those markets or channels. Ask for the standard that matches your destination and customer requirement. For example, CE EN ISO 12312-1 is relevant for EU/UK retail, ANSI Z80.3 may be relevant for some U.S. buyers, and AS/NZS 1067 applies to Australia/New Zealand. FDA registration is a separate U.S. compliance item and should only be requested if your channel requires it.
How do I avoid logo and color surprises in samples? Send vector artwork, specify logo placement and size in millimeters, and give a Pantone reference when color control matters. Then require a digital proof, a decorated physical sample, and a signed golden sample before bulk starts. If the logo is on a curved surface, add that detail so the factory can confirm the process is suitable.
Why do price breaks change so much at 300, 1,000, and 5,000 units? Because fixed costs such as setup, tooling recovery, decoration preparation, and packaging setup are spread across more pairs as volume increases. That lowers the unit price. The breakpoints vary by design, material, lens type, and packaging, so ask each supplier to quote the same ladder for a fair comparison.
What lead times should I put in the RFQ? A practical baseline for many OEM programs is 7–10 days for samples and 25–35 days for bulk, assuming the design is clear and there is no new tooling bottleneck. More complex builds, special coatings, or new molds can take longer. Always ask the supplier to confirm whether your ship date is realistic before you compare quotes.
Should I ask one supplier for multiple frame constructions in one RFQ? Yes, if you want options. List them separately so each construction has its own material, lens, decoration, packaging, and pricing line. Injection, acetate, and metal frames have different cost structures and production risks, so they should not be blended into one spec.
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